Social media is one part cocktail party, one part conference and one part wild west. Most importantly, it's a communication tool like anything else. Below are the 5 things not to do on social media for your business. 1) Don't talk about/promote yourself all the time Have you ever …
Digital Strategy: the intersection of business results and digital/online presence.
Digital Strategy: the intersection of business results and digital/online presence.
Media is the New Marketing
Marketing, in the traditional sense of the word, is changing. It used to be about flyers, brochures, signage, billboards, TV ads and more. And to a certain degree it still is. But in today's economy, media is what sells. I am not talking about traditional news media, although they do it …
The #1 Reason to Use Social Media in Business
If social media served only one purpose, it would be to drive people back to your website. Social media is simply an extension of your core platform. Indeed, it is a great place to share your ideas and let them spread across the internet. But your website should always be your core platform. I …