Marketing, in the traditional sense of the word, is changing. It used to be about flyers, brochures, signage, billboards, TV ads and more. And to a certain degree it still is. But in today's economy, media is what sells. I am not talking about traditional news media, although they do it …
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5 Ways to Turn Your Real Estate Blog Into a Lead Generation Machine
In many ways, smart realtors have it easy. In a field full of generalists, positioning yourself as an expert in a specific region or knowledge base will help put you head and shoulders above the crowd. Below are some of the ways I would advise my real estate friends to position their blog content …