Online marketing can yield results without sophisticated or technical skills. Below is an example of a basic online marketing strategy that small businesses owners and managers can implement today with little resources. 1) Get a decent website It doesn't need to be the most expensive or …
Digital Strategy: the intersection of business results and digital/online presence.
Digital Strategy: the intersection of business results and digital/online presence.
Inbound vs. Outbound Marketing
Below is an infographic outlining the differences between inbound and outbound marketing. Traditional marketing isn't dead. But it is outdated in many ways. And expensive. Take a look for yourself. Where do you think the greatest ROI can be found, dollar for dollar? …
What is “Growth Hacking”?
If you haven't yet heard of growth hacking, it's something you may find very interesting. Growth hacking applies to converting website visitors into sales/sign-ups/clicks etc. in unconventional but psychologically persuasive ways. There are various forms of growth hacking techniques (we'll …