If social media served only one purpose, it would be to drive people back to your website. Social media is simply an extension of your core platform. Indeed, it is a great place to share your ideas and let them spread across the internet. But your website should always be your core platform. I …
Don’t Be a Hero: Outsource Your Online Presence
Note: This article is written for established companies who are looking to grow their business and reach new customers online. If you're a freelancer or start-up, you may find it beneficial to start small and grow your own online presence. The learning experience will serve you when it comes time to …
5 Ways to Turn Your Real Estate Blog Into a Lead Generation Machine
In many ways, smart realtors have it easy. In a field full of generalists, positioning yourself as an expert in a specific region or knowledge base will help put you head and shoulders above the crowd. Below are some of the ways I would advise my real estate friends to position their blog content …